LinkedIn Ads logo
Marketing integrationUpdated

LinkedIn Ads cost per lead, on an Apple TV dashboard

LinkedIn Ads is usually the most expensive click in a B2B budget, so teams watch cost per lead closely. Dance Party reads Campaign Manager reporting and puts spend, Lead Gen Form leads and click-through rate on the office display, as a LinkedIn Ads dashboard running on Apple TV.

  • Read-only
  • OAuth connection
  • One connection per workspace
Get StartedHow to connect LinkedIn Ads
LinkedIn Ads, this monthLive
Spend
$12,480
+6%
Leads
94
+14%
Cost per lead
$132.77
-7%
CTR
0.52%
+0.04 pts

Popular LinkedIn Ads dashboards

What teams running LinkedIn Ads put on the screen, and what you would ask DJ Agent to get it.

LinkedIn lead target tracker

For demand generation and sales development

Lead Gen Form leads land in Campaign Manager before they reach the CRM. Counting them against the quarter's target on the wall lets SDRs see the flow of new names coming their way.

  • Lead Gen Form leads this quarter across the ad account
  • Progress toward a lead target you give DJ Agent
  • Spend and cost per lead for the same period

Ask DJ Agent“Show LinkedIn Ads Lead Gen Form leads this quarter against a target of 300, with spend and cost per lead.”

Q3 LinkedIn leadsLive
Lead Gen Form leads
214/ 300
71% to goal

LinkedIn campaign cost per lead

For the paid social manager

A single LinkedIn account often runs a thought-leadership campaign, a retargeting campaign and a demo-request campaign at very different costs. Ranking up to five of them by cost per lead shows where the next dollar should go.

  • Spend per campaign for the date range
  • Leads and cost per lead per campaign
  • Impressions, clicks and CTR per campaign

Ask DJ Agent“Compare five LinkedIn Ads campaigns by cost per lead this month, using the Campaign Manager IDs and names I paste below, and show spend and leads for each.”

Cost per lead by campaignLive
1Retargeting: Pricing Page
$74
2Demo Request: Ops Leaders
$118
3Guide: 2026 Benchmark Report
$141
4Webinar: Q4 Planning
$186
5Thought Leadership: CEO Video
$263

LinkedIn ad accounts side by side

For agencies and multi-region marketing teams

Regional teams and agencies often keep one LinkedIn ad account per market or client. Tiles for each account, colored against a cost-per-lead target, show which one is drifting without opening Campaign Manager four times.

  • The ad accounts your LinkedIn login can access, with its role on each
  • Spend and leads per account this month
  • Cost per lead per account against a target you set

Ask DJ Agent“Show our four LinkedIn ad accounts as tiles named North America, EMEA, APAC and Employer Brand, with this month's spend and cost per lead, green under $150 and red over $220.”

LinkedIn ad accounts, SeptemberLive
North America
$6,210 spent, $118 CPL
EMEA
$3,940 spent, $176 CPL
APAC
$1,480 spent, $238 CPL
Employer Brand
$850 spent, $96 CPL

What Dance Party reads from LinkedIn Ads

Dance Party reads LinkedIn's Marketing API with the two reporting permissions LinkedIn offers for ads: read your ad accounts, and read their reporting. It has no permission to create or change anything.

Ad accounts

LinkedIn Ads API docs ↗
  • Accessible ad accounts
    Every ad account your LinkedIn member can open, with your role on it.

Ad analytics

LinkedIn Ads API docs ↗
  • Account performance
    Impressions, clicks, spend in US dollars, website conversions and Lead Gen Form leads for any date range.
  • Campaign performance
    The same metrics for one campaign, by its campaign ID.
  • Computed rates
    Click-through rate is worked out from clicks and impressions, and cost per lead from spend and leads.
  • More metrics on request
    Other Campaign Manager metrics such as landing page clicks or video views.

How to connect LinkedIn Ads

Before you start

  • An owner or admin of your Dance Party workspace makes the LinkedIn Ads connection.
  • A LinkedIn member with a role on the ad account in Campaign Manager. Viewer is enough to read reporting.
  • No API key. LinkedIn handles the sign-in.
  1. 1
    In Dance Party, open Integrations and click Connect LinkedIn Ads on the LinkedIn Ads card.
  2. 2
    Sign in to LinkedIn with the member who has access to your ad accounts in Campaign Manager.
  3. 3
    LinkedIn asks to let Dance Party read your ad accounts and their reporting. Click Allow.
  4. 4
    LinkedIn returns you to Dance Party and the card shows Connected. DJ Agent lists your ad accounts when you build the first widget.
The LinkedIn Ads card on the Dance Party Integrations page, marked Not connected, with its Connect LinkedIn Ads button
Captured from the Dance Party app, September 30, 2026.

One LinkedIn Ads connection per workspace

A workspace connects one LinkedIn member. Every ad account that member has a Campaign Manager role on can be reported, so an agency or a multi-region team connects once and chooses the account per widget.

The LinkedIn permissions Dance Party asks for are reporting-only, so LinkedIn will refuse any change even if one were attempted. Remove Dance Party any time from LinkedIn's Settings, Data privacy, Permitted services.

From LinkedIn Ads to your office display

Once LinkedIn Ads shows Connected, the rest happens in plain English. No code, no drag-and-drop.

  1. 1. Describe it. Tell DJ Agent what you want to see.

    New dashboard+ Widget
    Describe a widget in DJ Agent, or click + Widget
    DJ Agent
    DATA SOURCES
    LinkedIn Ads logoLinkedIn AdsConnected
    Show LinkedIn Ads Lead Gen Form leads this quarter against a target of 300, with spend and cost per lead.Send

  2. 2. It gets built. The widget lands on your board with real LinkedIn Ads data.

    New dashboard+ Widget
    LinkedIn Ads logoQ3 LinkedIn leadsLive
    Lead Gen Form leads
    214/ 300
    71% to goal
    DJ Agent
    DATA SOURCES
    LinkedIn Ads logoLinkedIn AdsConnected
    Show LinkedIn Ads Lead Gen Form leads this quarter against a target of 300, with spend and cost per lead.Send

  3. 3. Put it on a screen. Pair an Apple TV with the six-character code it shows, then assign the dashboard.

    The Pair your Apple TV card in Dance Party, with six boxes for the code the Apple TV shows

LinkedIn Ads dashboard questions

Can I put LinkedIn Ads results on a TV in the office?

Yes. Connect LinkedIn Ads, describe the dashboard to DJ Agent, and assign it to an Apple TV running Dance Party.

Which Campaign Manager role do I need?

Any role on the ad account, including Viewer. Dance Party only reads reporting, which every role can see.

Can it show cost per lead?

Yes. Dance Party reads spend and Lead Gen Form leads for the account or campaign and divides one by the other.

How do I pick which LinkedIn campaigns to compare?

Paste the campaign IDs and names from Campaign Manager into your request. Dance Party reports on a campaign by its ID and does not read campaign names yet, so the names you give become the labels.

What currency is LinkedIn spend shown in?

US dollars. Dance Party reads LinkedIn's cost in USD, so an account billed in euros or pounds shows its spend converted to dollars.

Does it show LinkedIn company page followers or organic posts?

No. The LinkedIn Ads connection reads paid campaign reporting only.

More integrations

Google AdsMicrosoft AdvertisingHubSpotSalesforce

Put LinkedIn Ads on every office display

Connect LinkedIn Ads, describe the dashboard, and it runs on an Apple TV, refreshing on its own.

Get Started
Learn more: How to put a dashboard on a TV · AI dashboards vs prebuilt dashboards